Thomas Jean-Pierre Keller
Digital marketing and communications. I turn what specialists know into websites, campaigns and training that keep teams running long after handover.
Strategy
Some forty offers brought into six product families, the structure the whole business now sells from.
Enablement
Live training, templates and a video library on Salesforce MCAE (Pardot): 100+ campaigns within six months.
Digital marketing
The division’s first SEO content program: articles that became major traffic drivers, and a blueprint new series are still written to.
Written for customers, for readers of a newsletter, and for the fun of it.
DHL blog
A simple article on customs documentation that became a freight forwarder's most-visited thought-leadership page.
Travel newsletter
Two alternative paths to get lost and go one better
Watch review
In defense of the fashion watch — John’s involvement is actually relative
I'm looking for a full-time role in communications, marketing or project management, and open to selected freelance projects.
Or copy the address: tommy@backpocket.cc